CONTROLTRADE ENTERPRISES INC. (CEI) started out as Dynatechnics, founded in 1994 by Gerardo C. Ansay as a business venture with several friends. Two years later Ansay decided to run the business on his own and officially changed its name to Controltrade Enterprises, with circuit breakers and lighting equipment as its flagship products.

Throughout the years, Controltrade has continuously grown its line of products and services. It has formed reliable partnerships with businesses in different industries, such as Robinsons Land Corporation and San Miguel Corporation. In 2011, the company was officially incorporated and was named as CONTROLTRADE ENTERPRISES INC.

Today, CONTROLTRADE ENTERPRISES INC. is a trading company that specializes in importation and distribution of industrial controls, factory and process automation and fabrication of different types of control panels, and other electrical services. Based in Muntinlupa City, CEI continues to grow and introduce innovations to the market.